11:05:07 From  Matthew David  to  Everyone:
	You can now sign up to participate in Working Circles.  Please only sign up for Week 7 Working Circles (you'll have to scroll down to the bottom to see them).  Sign up here:  https://docs.google.com/spreadsheets/d/17ry5-PdWi2UjPUk_VAHZv9MtkMCc7Fuu0laltWsKcOU/edit#gid=0
11:09:34 From  Matthew David  to  Everyone:
	For this class, you'll need to host 1 Working Circle and participate in a minimum of 2 other people's Working Circles.  But there is no maximum - feel free to sign up for more than 2!  The more you attend Working Circles, the more you'll build narrative intuition.
11:17:18 From  Matthew David  to  Everyone:
	ABT 3 Step Model (aka the ABT Blue Card):  http://storycirclestraining.com/wp-content/uploads/2020/10/ABT_3_steps.pdf
11:20:07 From  Matthew David  to  Everyone:
	Nicholas Kristof’s Advice for Saving the World:  https://www.outsideonline.com/1909636/nicholas-kristofs-advice-saving-world
11:20:30 From  Matthew David  to  Everyone:
	Compassion Fade: Affect and Charity Are Greatest for a Single Child in Need – The research article that “Advice for Saving the World” references:  https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0100115
11:23:15 From  Vita Wright, PNW  to  Everyone:
	recent earthquake is another good example
11:26:39 From  Matthew David  to  Everyone:
	‘Data-Driven’ Campaigns Are Killing the Democratic Party  – The article in which Dave Gold coined the term “Christmas Tree” when looking for an overarching problem:  https://www.politico.com/magazine/story/2017/02/data-driven-campaigns-democrats-need-message-214759/
11:30:23 From  Julie E. Claussen  to  Everyone:
	This is where the Dobzhansky Template can really help work the overall theme.
11:40:01 From  Matthew David  to  Everyone:
	BUT (big headline statement of the problem) BECAUSE (fine details)
11:40:21 From  Matthew David  to  Everyone:
	With the red material, start broad after the BUT, then get specific in the BECAUSE.
11:41:26 From  Matthew David  to  Everyone:
	The "headline statement' right after the but may be so broad that it looks really simple, but it's really helpful for the audience to get the context asap.
11:42:15 From  Matthew David  to  Everyone:
	Point A:  Not enough training
	Point B:  Proper training.
11:45:21 From  Matthew David  to  Everyone:
	We see often see this in ABTs!  For Inner Circle communication, you get really used to putting your goal at the end.  But for Outer Circle communication, you need to talk about your goal from that start.  Outer Circle people need to understand your goal and get context from it asap.
11:46:22 From  Matthew David  to  Everyone:
	So in the Blue, you talk about how great the world would be if your goal was achieved.  And in the Red, how bad the world could be if your goal isn't achieved.
11:51:51 From  Matthew David  to  Everyone:
	This is similar to how newspaper articles work:  a broad headline at the very beginning and then the actual article that provides context.
11:52:23 From  Matthew David  to  Everyone:
	Point A:  Not interconnected
	Point B:  Interconnected.
11:53:20 From  Matthew David  to  Everyone:
	So the goal is to become integrated.  If that's the goal, I'd like to understand from the start how much better the world would be if you had an integrated system.
11:54:18 From  Matthew David  to  Everyone:
	By the end of the blue material, you're trying to answer these  two questions:  "What's at stake?  Why should we care?"  Talking about how much better the world would be if your goal is achieved goes a long way to answering those questions.
11:55:16 From  Matthew David  to  Everyone:
	We might have time for a Q&A today.  Does anyone have any questions for Randy?
11:55:30 From  Matthew David  to  Everyone:
	Feel free to post questions in chat or hit the Raise Hand button and I'll call on you.
11:56:53 From  Julie E. Claussen  to  Everyone:
	The examples here give two totally different vibes - The AND if/then is hopeful and the BUT if/then is danger ahead…
11:57:25 From  Gina Knudson  to  Everyone:
	Can you think of any good examples of communication from the climate science community?
11:57:49 From  Matthew David  to  Everyone:
	Good question Gina - if we have time, I'll call on you.
12:00:34 From  Cassandra Kollenberg  to  Everyone:
	How about the movie "Don't Look Up"  of course maybe thats more Hollywood than scientific community
12:00:57 From  tparkinson  to  Everyone:
	In a way we have done the same thing with fire, there is so much perception that fire is "bad' with smokey bear etc, instead of talking about fire benefits etc.
12:01:07 From  Matthew David  to  Everyone:
	Don't get us started on Don't Look Up!  May have to save that for next time.  :)
12:01:24 From  Gina Knudson  to  Everyone:
	Fascinating conversation! Appreciate it.
12:02:01 From  Cassandra Kollenberg  to  Everyone:
	Reacted to "Don't get us start..." with 😂
12:02:54 From  Matthew David  to  Everyone:
	Dinosaur blog post:  http://www.scienceneedsstory.com/2021/11/29/193-elegance-vs-clumsy-why-climate-communication-fails/
12:03:18 From  Gina Knudson  to  Everyone:
	And thanks, Matt for all the links.