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Narrative structure is the central element for effective communication as well as strategic thinking.  Our Narrative Training program works to build an intuitive feel for how to create solid narrative structure, which means the basic problem-solution dynamic.  The ultimate goal is the development of “narrative intuition” where you not only know how to create narrative […]

4) MIKE STRAUSS: The Accidental ABT

About half way through the very first USDA Story Circle session one of our members was unable to attend one of our meetings. This meant cancelling the meeting as all were required to attend. But the degree to which ABT had become second nature was evident in her brief email which said, “I was on […]

4) MIKE STRAUSS: The ABT Breakfast of Champions

A colleague and I were invited to give a talk at a major national meeting on the subject of technology in agriculture and USDA’s role. The other presentations were dense descriptions of specific aspects of emerging technology and agricultural policy. Ours was different. Following a brief introduction about USDA my colleague said, “There is much […]